15 Best Call to Action WordPress Plugins for 2018

Call to action WordPress plugins are really important as it defines the success of your site to a huge extent. If the visitors of your site are not taking the action which you want them to, you lose a possible customer for your product of service. An action could be going to your product page and buying something or subscribing to your newsletter.

The action will depend on how well you have optimized the call to action parameters on your website. If a user needs to work really hard to find the email subscription form or the buy now button, they will simply move to the next site. So, you need to make sure that you use a call to action quite effective on your site.

There are a number of call to action WordPress plugins, which are really useful and helps you to scale up your business by creating new opportunities and customers for you. Good content and huge traffic are a waste if they are not channelized effectively.

Nowadays, many premium WordPress themes come with their own built-in call to action features like buttons, subscription form and all other possible aspects.

However, if your theme doesn't support those features you can use these amazing call to action WordPress plugins. In a way, it's always better to use a plugin instead of theme features because you lose those features once you change the theme.

Top Call to Action WordPress Plugins

Bloom Email Optin Plugin

Bloom from ElegantThemes is one of the best call to action plugin which will give wings to your email subscription. This is the a new product from the popular store and it provides you tons of amazing features to customize your email opt-in forms.

We have recently published a complete review of Bloom Email Optin plugin where you can find more details about the plugin.


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WP Notification Bar Pro

We use this plugin in SourceWP for custom notification and let our users know about the special offers and we are really happy with the performance of this amazing plugin. This plugin is highly flexible and user-friendly that will help you to make the best out of the incoming traffic by showing a clear call to action bar.

This notification bar plugin offers you an option to create an unlimited number of bars, you can use this plugin for special offer promotion and for email subscription simultaneously. You can set one to appear at the top of the site and another at the bottom, you can also set any of your bars to show for specific pages or posts.

This plugin is extremely easy to use and feature rich. As you activate the plugin, you will get the option for notification bar in the WordPress admin panel with comprehensive options to create your notification bar.

This plugin offers you a number of different options as far as the type of bar is concerned, you can create text bar, social media bar, email opt-in bar, countdown timer and more. Also, as mentioned, you can create an unlimited number of bars as per your requirement and define where you want to show them. You can show a social sharing bar at the top of the page and an email opt-in bar at the bottom of the page.

You can also set a different bar for different pages which will help you to have a page level target that will increase your conversion dramatically. For example, on a particular page, if you are talking about web designs related to food, you can have a bar with special offer related to the web design for food related sites and so on.

Also, this notification bar plugin offers you real-time preview option. So you can see the notification bar to check if everything is fine before it goes live on the site.

WP Notification Bar Plugin

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Monarch from ElegantThemes is one of the most popular social media plugins for WordPress which offers you a comprehensive solution as far as social sharing is concerned. If you want to grow your online business, you must provide an easy solution to your users to share your content on social media sites.

A plugin like Monarch makes the process really easy for any WordPress site, if you go for custom development for connecting your site to social media with the kind of features this plugin provides, it will probably cost you hundreds of dollars.

Monarch is very powerful and features rich, it offers a number of different design for the share buttons as well as the placement of the buttons. This theme comes with a very powerful and easy to use interface where you can customize the social media options for your site.

Along with the posts, this plugin offers you the image sharing option as well. When any visitor hovers over any image within the post, they will see the options to share the image with social media sites like Pinterest, Facebook etc which can bring in a lot of traffic to the site.

Another best part is that Monarch is backed by a very strong team so this product will constantly grow in the time to come and you can expect a quality support if you need any.

We have reviewed Monarch plugin in detail here. You will find all the options and features offered by the plugin in that article.


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Ultimate Blocks

Ultimate Blocks is a Gutenberg Blocks plugin which is specially designed for bloggers and content marketers. It has everything one needs to create an engaging blog post.

Currently, it offers 15+ blocks for Gutenberg Editor. All of the blocks are optimized for more conversions. Here are some of those blocks –

  • Call To Action: This block lets you add ‘Call to Action’ boxes in your blog posts or pages. It comes up with a clean design.
  • Notification Box: You can add simple notification boxes with different colors by using this block.
  • Feature Box: This block is for showing features or important information with images in a row.
  • Number Box: This block is similar to feature box but it contains a number on each box.
  • Button: Even though Gutenberg comes with a default button, it lacks customization options. This block lets you add customized buttons.
  • Social Share: You can add social sharing buttons by using this block.
  • Click To Tweet: It lets you add tweetable content to your blog posts or pages.
  • Review (Schema Enabled): You can add an awesome review box by using the block. And the great thing is that it’s schema markup enabled.

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MailOptin is the perfect plugin for convincing visitors to do more than just consume your content.

This plugin gives you lots of options, but it's still easy to use. There are two formats for Call to Action buttons on MailOptin: you can either have the button link directly to a URL, or you can set it up so that when the visitor clicks the button, an optin form is revealed that allows you to collect the visitor's name and email. Either option is great for generating leads.

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Inbound Now

Inbound now is a dedicated inbound marketing system for WordPress, they offer some amazing WordPress call to action plugins which are really effective in making the use of incoming traffic and help you use them for your benefit. It's a comprehensive lead generation system which works quite effectively.

With this plugin, you can create beautiful landing pages with a call to action links to increase the conversion and you can track the how your page is performing. You can also carry on A/B testing so that you can take data-driven marketing decisions.


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Easy Social Share Buttons

Like Monarch, Easy Social Share is another exceptional plugin which is created to help you make the best use of social media sites. Social media plugins are extremely important for any website these days because a good amount of social signals can help your blog post to get high rank in the search engine like Google.

And if your user takes action and share your blog posts in social media sites, your site traffic will go up as social sites like Twitter or Facebook can send a lot of traffic to any website.

It's good to have a quality social media plugin so that your users get attracted to share your content and you should always make it really easy for the users.

Easy Social Share Buttons for WordPress

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Opt-In Content Locker for WordPress

This plugin can play a very important role if you want to create a premium quality blog where you want to offer access to only your subscribers. This is one of the best content locker plugins and it  can lock the content on your blog and give access to only those who subscribe to your email list.

This is an intelligent plugin that will remember the users who have already subscribed to your email list and make sure that the content is visible to them every time they land on your blog. Also, it will never lock the content for the search engines.

To make the list building and the email marketing easier for you, this plugin works perfectly with all the leading email marketing services like MailChimp, AWeber, GetResponse, iContact, Campaign Monitor, Mad Mimi, Benchmark etc.

Opt-In Content Locker for WordPress

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Thrive Leads

Thrive Leads is a email lead generation plugin for WordPress which is flexible and user-friendly. This plugin has a huge user base that tells you the success story of this amazing plugin. You can use this plugin to create a strong email list that can bring you great revenue for a long time.

We all know that creating an email list extremely important for any online business, because the email list can help you to increase revenue and drive traffic on demand. As far as the design is concerned, Thrive Leads comes with a huge list of readily available templates to choose from.

Also, the drag and drop interface of the plugin will help you to create great looking email subscription form within a couple of minutes. This plugin can help you to show highly targeted email subscription offers on per page basis.

Powerful A/B split testing is another highlight of the plugin, you can carry on as many tests as you want to make sure the kind of offer of kid of subscription form works teh best for your site.


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OptinMonster is another widely used mailing list building a plugin. It’s a very popular and widely used WordPress plugin that is lightweight and user-friendly plugin which replaces the annoying popups with beautiful and smooth opt-in popup.

This email subscription plugin is highly flexible and you can customize design of the forms which you want to show on your site.OptinMonster readily offers you a number of designs to choose from and you can select any of these or  you can easily create a beautiful opt-in form within minutes.

OptinMonster offers you detailed A/B testing feature to make sure the kind of form or kind of offers works the best for your site.

It also provides you page level targeting feature, that means you can show a different message for different category or page for maximum conversion. For example, if you have created a page regarding the best web hosting providers you can show a subscription form with a great hosting offer.

OptinMonster comes with built-in analytics feature which will provide you detailed insight on views and overall conversion rates.

This plugin supports all the prominent email service providers, so you can use your favorite email marketing software be it MailChimp or AWeber.


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Thrive Landing Page

Landing pages are best known for driving a lot of sales for the bloggers and affiliate marketers. A distraction free page with details of the product with crisp call to action helps to increase the conversion rate dramatically.

When we talk about the landing page plugin, Thrive Landing Page plugin is one of the best in the market. It is  fully responsive, fully featured plugin that brings in a huge flexibility in terms of design of the page.

This plugin offers you more than 122 readily available templates to choose from. You can select any of the available templates and get started with the design customization, it is extremely simple and super powerful.

You can have a look at some of the other landing page WordPress plugins here.


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Hello Bar

One of the most effective and proven call to action plugin for WordPress, Hello Bar will stick to your header and drive customers to any internal or external link as per your settings.

You can customize the header bar to match your site, display text and link to the page with a nice looking button. You can also use Hello Bar for collecting emails from your users.


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WP Subscribe Pro

One of the best email subscription plugin for WordPress, it will definitely provide a huge boost to your conversion of traffic to subscribers.

It comes with sidebar widget as well as a nice looking pop-up with amazing in and out animations to make sure that user subscribes to your email list. WP Subscribe Pro supports Feedburner, MailChimp, and Aweber and is a must-have plugin for any blog.

Another great feature of this plugin is that you can use this plugin show article suggestion in a great looking popup which can be controlled using exit intent feature to keep them engaged on your site which will help you to reduce bounce rate of your site


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Exit-Intent Popups by OptiMonk

It's a new but interesting WordPress plugin, this plugin will leverage exit intent feature to show a custom message to your users will profitable offers. You can also setup the popup to show on the scroll, on Entry or after X seconds as per your requirement.

You can create unlimited exit-intent popups for your site, and there are a number of premium templates available for you to choose from.

Exit-Intent Popups

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CSS Download Buttons

Are you trying to get visitors to download something? CSS Download Buttons can help. This plugin allows you to easily make your own download buttons (no coding required!). It gives you custom icons, animated effects, and 120 possible color combinations to work with. You'll be able to create buttons that really catch the visitor's attention.

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WordPress Calls to Action

WordPress call to action is a part of the Inbound Now package mentioned above. However, you can download this plugin separately from the WordPress plugin directory.

This is an amazing WordPress call to action plugin which gives site owners the ability to monitor and track conversion rates, run a/b or multivariate split tests on calls to action.


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Simple Side Tab

Another very effective call to action WordPress plugin, simple side tab is a global call to action tab which you can link to any page or post as per your requirement.

Suppose you are promoting something really important on your site or there is some offer going on which you want every user to visit, you can place the link to that page and redirect users.

The tab stays in place as your visitor scrolls down the page so it's always visible and ready for action. This plugin works great on Mobile phones too.

This plugin provides you option to choose where you want to place the tab, right or let side of the page as well as the background color of the tab to match it with your site.

simple side tab

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Dreamgrow Scroll Triggered Box

Scroll triggered box is another very effective free call to action WordPress plugin which can consistently increase conversions rate by several times.

Newsletter sign-up, Facebook like button, social bookmarking or something else you want to draw attention to after people have engaged with your website. Scroll triggered box will increase the conversion rate many times over.


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Usernoise modal feedback

Usernoise is another very effective and useful call to action WordPress plugin. This plugin helps you to get feedback from your customers regarding your product and services, it also acts as contact from for your site.

It's a fully responsive WordPress plugin which provides you number of features and options to customize the form.


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Foobar is an amazing notification bar plugin for WordPress, you can show important announcement regarding your site in the header or footer with a call to action button. You can also use this plugin for advertisement and link to any affiliate page.

foobar call to action

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Call to action is an integral part of any website because if your users are not taking any action on your site and there is no interaction then your site will become a lonely place and doesn't really create any value for anyone.

If you are a WordPress user, there are a number of amazing call to action WordPress plugins which are very effective and can take your online business to next level altogether.

15 Best Call to Action WordPress Plugins for 2018
3.4 (68.15%) 27 votes
  • Hey Dhiraj, just stepping by to say thanks for mentioning OptiMonk! It’s an honour to see our tool getting featured in your article! Wishing you a great day :)

  • You are welcome !

  • John

    great list Dhiraj…I would add the new one CoCeCa Call To Action, I just loved how much I can customized.


  • Ed Cantarella

    Simple side tab is useless – vertical text reading from bottom to top.{face palm}

  • Ich suche ein Plugin für die Beiträge in den Kategorien auf der Webseite http://free2play.at.